Sunday, March 28, 2010

Happy Kale Day: Field Roast with Kale and Pasta and Kale Chips

Must be a Kale kinda day....Anna Graham Shonle wrote up a really tasty recipe for our Smoked Apple Sage Sausage with Kale in her Carrot and Potato Time Blog

   and my sister Cindy turned me on to Alive and Radiant Foods Kale Chips.....quite cheesey!  They are soooo good!

Sunday, March 21, 2010

Wheat Peace in LA

We were in LA last week for the Expo West Anaheim food trade show. Afterwords we visited some friends and customers and enjoyed some LA sunshine!

What's with Wheat Peace? I think the two words really go well together....perhaps Field Roast is part of the Wheat Peace movement!

We found this trash can with the Wheat Peace sticker on it near Wurstkuche who makes seriously delicious veggie sausages....we had ours with some Truffle basted fries.......yum!

From 2010-03-18

Tuesday, March 02, 2010

"double take" Cookbook - Veggie and Carnivores Alike

There is a new vegetarian/meat cookbook that has an intriguing mission; make the same dish two different ways, one version made with animal meats....and the other version made with vegetarian meats....thus the title double take by Harvard Common Press.

The book is by Seattle cookbook authors A.J. Rathbun and Jeremy Holt (come by for a tour sometime guys....), who we've never met (we don't think).  In their book, they have a handy section that details the many different veggie meat options that are available, including Field Roast.

I like the idea of the book...blurring the lines between vegetarianism and carnivorism (new word) offering recipes that can go either way.  This corresponds to our view that the days of the dialectic between the two culinary inclinations is narrowing.  At Field Roast....we like to think that we make a vegetarian meat for everyone/anyone who enjoy's good basic food...all meat eaters; veggie style and carnivores alike.

The book includes a recipe for classic Osso Buco the vegetarian version made using our Lentil Sage Quarter Roast.  On the front cover they took a picture of Field Roast?.  Can you tell which dish?  The top or the bottom?  And....which product of Field Roast?  The winner (drawn from correct responses) gets a free t-shirt.